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Latest news


Imogen Quail
Feb 272 min read
Five things you should know about our 10th team member
Officially the 10th member of the Five not 10 team, Imogen dives into the five things you should know about her!

Alex Miarli
Jan 304 min read
Why PR is more important than ever
We’re now one month into 2025. And PR is more important than ever. Why? Read our latest blog to find out more


Anna Asamoah
Jan 163 min read
Five things I'm taking into 2025
Rather than setting a list of resolutions that will have fallen by the wayside, I've decided to bring five things with me into 2025.


Patrick Southwell
Dec 17, 20244 min read
Did my predictions for 2024 come true?
AI-ageddon is upon us, meetings are back, and quality trumps quantity. Did we nail our 2024 PR predictions? Read on to find out.


Lynsey Barry
Dec 12, 20242 min read
How not to hate January you, and other Christmas myths
I have spent the last month both lamenting the good old days, when December was silly season, and setting the team up for success in 2025


Helena Carnell
Nov 15, 20243 min read
Five things… about our new senior account executive
With two years of prior experience in tech B2B PR, I enjoyed being able to contribute across all of my accounts practically from day one...


Patrick Southwell
Nov 4, 20243 min read
Goodbye media training, hello spokesperson training
In today’s media landscape, there’s an inherent weakness to most media training, putting emphasis on the journalist, not the spokesperson.


Lynsey Barry
Nov 1, 20242 min read
Lack of strategy is killing the PR industry, yet we still don’t value it as much as tactics
Why do agencies give away strategy and insight for free at the pitch stage, then jump straight into tactical delivery when they’re hired?

Abigail Simpson
Oct 9, 20243 min read
Five things… about our new account manager
My name is Abby Simpson, and I’ve joined the team as an Account Manager. Here's five facts about me you might want to know...


Patrick Southwell
Sep 27, 20242 min read
Playing the PR ace card for workplace technology firms
With so many types of workplace technology all vying for position, it can be hard for businesses to stand out from the crowd in their PR.


Lynsey Barry
Aug 29, 20243 min read
We are not a startup anymore, Toto
Five not 10 is three. How is that possible? They say time flies when you are having fun and that is true here.


Emma Jefferies
Aug 22, 20243 min read
Five things… to consider for a successful research campaign
Research is not a new concept. Yet, time and time again, it proves to be a valuable tool for creating media-worthy headlines.
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